Reimagining Marketing Attribution

Identity / Campaign / Digital
Marketing and sales collateral for an AI-driven product delivering precision marketing mix optimization.

Other projects

Graphic design and data visualizations for 2024's #MartechDay report — an extensive document analysing the state of modern marketing technology.
The State of Martech 2024
Creative posters for TMW 100 Awards 2024 — a celebration of innovation in martech.
TMW 100 Awards - Second edition
Graphic and creative design of a research paper examining AI agents in customer service applications, a collaborative research work conducted by Scott Brinker and Frans Riemersma in partnership with PathFactory.
GenAI and the Intent-Driven Buyer's Journey